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Parking permit software for apartment communities: how to choose

Parking enforcement at an apartment community is three jobs held by three parties. You set the rules. ParkM records which plates are authorized and puts that list in your enforcement partner’s hand.   Your towing or booting company is the only party that moves a vehicle. ParkM is not an enforcement company, and it does not replace the tow company you already use.  
Key takeaways
  • ParkM is the permit and visibility layer. It is not an enforcement company and not a tow company.
  • The property sets the parking rules and holds its own agreement with its towing or booting partner. ParkM is not a party to that agreement.
  • Your enforcement partner checks plates against the live permit list from a phone, so there is no camera, reader, or gate to install.
  • Every enforcement action is timestamped and documented.
  • ParkM costs the property nothing. There is no monthly billing to the property, and the vehicle owner pays.

Put parking under your own rules and take the parking calls off your leasing office, with no cost to your property. The resident’s license plate becomes the permit, your own enforcement partner checks it from a phone, and current residents can keep parking free. Here is how to tell whether that model fits your community, and when it does not.

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No cost to the property. No contract, and 30 days’ notice to cancel.

Parking permit software for an apartment community keeps one live record of which vehicles may park on your property. It lets residents, your leasing team, and your tow or boot partner all work from one source of truth. Residents register a plate and buy permits online, your team sets the rules, and your enforcement partner checks plates against the record before acting.

 

Most parking vendors already do those three things. What separates them is how they get paid, who enforces, what happens to your current residents, and whether the software needs to connect to your property management system. Whether you run one community or a portfolio, those answers decide what parking costs your team in time and what it adds to your NOI. This page evaluates each option, and says where ParkM works and where it’s wrong.

HOW IT WORKS

Apartment permit software and city permit software are different products

Search for parking permit software, and most of what you’ll find is built for towns issuing residential street permits, or for public parking sold by the hour. Those systems are organized around citations, fines, and public payment.

 

As a rental community, you likely need something more specific. You need a record of resident vehicles , a way to tie guest permits to units without a visit to the office, and a way for your towing or booting partner to verify active permits at midnight.

 

ParkM is built with multifamily communities in mind, taking those unique needs seriously.

Four ways parking permit software get paid

Every vendor answers the cost question with one of four models. Settle this first, because it decides who carries the cost and who keeps the revenue.

 

How the vendor is paidWho paysWhat it means for your property
A monthly subscriptionThe property, often a flat fee set by community sizeA known cost line. The property pays it whether or not anyone buys a permit, and keeps the full amount charged to residents.
A base fee plus per-permit chargesA small monthly fee, with a charge for each permit on topCheap to start at a small community. The cost grows with the number of permits.
Permits bought by residents and guestsThe vehicle owner. The vendor typically shares that revenue with the property, but you’ll want to verify with the vendor first.No cost line for the property, and parking becomes an income line. The vendor keeps a share of every permit, which can vary depending on their policy.
Hardware and software togetherThe property, for sensors, gates, or cameras, plus the softwareSuited to gated garages and assigned spaces. More to install and maintain.

ParkM uses the third model. There’s no cost to your property and no monthly billing . The permit purchases fund the software and you decide what a permit costs. For your owners, that’s ancillary income that adds to NOI with no cost line against it.

 

That model can have a real trade-off, so consider it first. At a large property with strong parking demand, a flat subscription can leave more of the permit revenue with the property. If you’re weighing the two, ask each vendor to model both at your door count.

What to compare once the payment model is settled

Who enforces, and who pays when a tow is wrong?

ParkM isn’t a tow company and doesn’t replace yours. Your community keeps its own tow or boot partner and sets its terms with them directly. If you don’t have a partner, ParkM can suggest one from its preferred vendors if we have one operating in your area.

 

Before a tow, your partner can check against two things: the license plate against the active permit record, and the last six digits of the VIN against the resident vehicle itself. That second check exists so a misread plate can be caught before a tow happens. Every enforcement action is timestamped, so a dispute is settled from the record.

 

ParkM is confident enough in the accuracy of its verification technology to cover the cost of a wrongful tow, plus storage fees up to 24 hours. Ask every vendor what happens when a tow turns out to be wrong, and compare the answers. The terms are on the no bad tow guarantee page, and the split between the property, ParkM, and your partner is on parking enforcement services.

What happens to the residents who already live there?

A new parking charge that lands on every resident on the same morning is the kind residents argue about at your desk.

 

ParkM’s answer is grandfathering. Every resident living at your community at launch enrolls for free, and only new move-ins are charged, so nobody’s deal changes mid-lease. You choose the setup. Most properties keep current residents free until their lease ends, and communities that run mostly month to month often use a 90-day grandfather period instead.

 

A 100% tax credit property can’t charge a resident to park one vehicle on site. ParkM is the expert in helping tax credit properties find a solution. How ParkM works covers both in full.

Does it have to connect to your property management system?

ParkM does not sync live with property management systems at this time, but it is coming in the future.. Resident and vehicle data is imported from the systems you already use, and ParkM can reconcile registered vehicles against your rent roll on request, which is also how vehicles belonging to people not on a lease come to light.

 

If your portfolio’s RFP requires a continuous integration, ParkM isn’t the right choice today. Several vendors in this category name one, so ask for it in writing.

Who answers your residents?

ParkM takes resident and guest support calls directly, seven days a week. A resident who can’t log in or a guest standing in the lot calls ParkM rather than your leasing office.

 

Other vendors also advertise resident support, some of it around the clock. Compare the hours, and ask who actually picks up.

How much control stays with your team?

The rules are yours. You set the permit types (resident, second vehicle, guest, reserved, public), the limits per unit or per leaseholder, the daily guest caps, and how many days in a row a guest can park. A no-tow list covers your staff and vendors, and you can block a plate, for example after an eviction. To ensure a smooth rollout, you can change pricing and permit types at any time after the first 60 days.

 

If you run a portfolio, one login covers every community. Your leasing agents can work in the property manager portal without seeing the financials. The full feature list is on benefits and features.

What property managers say after switching

“Switching to ParkM has helped out so much with the parking situation at our property! We signed up to use ParkM and the staff is happy as well as the residents!”

 

Marina M., Community Manager, M2 Apartments, AMC

“There are very few vendors I would actively try to bring with me wherever my career takes me, but ParkM is absolutely one of them. They’ve earned my trust through years of consistency, partnership, and service.”

 

Tina Pike, Property Manager, Sofi Belmar, CO

Read more from property managers who use ParkM.

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When ParkM is the wrong parking permit software

ParkM is built for rental communities. In these situations another kind of product will serve you better, and it’s cheaper to know that before a demo than after one.

 

If you’reWhy ParkM doesn’t fitLook instead for
An HOA or condo association that wants to pay for the software itselfParkM is funded by the permits residents and guests buy, and it cannot bill an association. Associations that do use ParkM either run guest parking only, or have residents and guests pay while the association reimburses them from the program’s revenueA vendor with a subscription plan for associations
A portfolio whose RFP requires a live property management system syncParkM imports resident and vehicle data rather than syncing itA vendor that names your system on its integration page
A property that would rather pay a fixed fee and keep all its permit revenueParkM shares permit revenue with the property instead of billing itA flat-fee subscription, modeled at your door count
A property that wants officers enforcing tows, boots, or tickets.ParkM doesn’t perform the action. Your enforcement partner doesA full-service parking operator
A gated garage with space sensors or per-spot rentalsParkM is permit-based and uses no equipmentA hardware-led system with gate access
A city or a commercial lot selling public parkingWhile ParkM does have options for commercial parking, it is best suited for private lots.Municipal or commercial parking software
A property with no parking problemIf spaces are plentiful and nobody parks where they shouldn’t, there’s nothing for a permit program to fixNo permit program at all

If none of those describe your lot, the fit is usually good. ParkM serves communities of any size, but the economics work best for communities with 100 units or more, where spaces are contested, guests spill into resident parking, or the leasing office spends part of every week on parking calls. Why property managers choose ParkM sets out the case.

Visitor Registration and Rule Enforcement

Keep track of who’s parking and ensure that rules are followed, promoting a sense of security and organization within your community.
Resident checking her phone in an apartment parking lot
Visitor Registration and Rule Enforcement
Read More
Tow Notifications

Quickly address unauthorized parking with efficient tow notifications, maintaining the integrity and availability of parking spaces.

Read More
License Plate Reader (LPR) Integration

Utilize cutting-edge LPR technology for instant monitoring and verification of vehicles in your lot, enhancing enforcement efficiency and accuracy.

Read More

Visitor Registration and Rule Enforcement

Keep track of who’s parking and ensure that rules are followed, promoting a sense of security and organization within your community.
Resident checking her phone in an apartment parking lot
Tow Notifications

Quickly address unauthorized parking with efficient tow notifications, maintaining the integrity and availability of parking spaces.

License Plate Reader (LPR) Integration

Utilize cutting-edge LPR technology for instant monitoring and verification of vehicles in your lot, enhancing enforcement efficiency and accuracy.

Smiling resident holding her phone on a city street beside parked cars

What switching takes from your team

You need two things to begin: a unit directory and a launch date. ParkM supplies a launch coordinator and the resident communications, and trains both your on-site team and your enforcement partner. Your property gets 10 parking signs with property-specific QR codes included, and any extra signage comes out of the revenue, never an invoice.

 

The sequence is the same at every community:

  1. Residents hear about the program before anything changes.
  2. Permits are free while everyone enrolls, with reminders going out across that window.
  3. Paid permits switch on.
  4. Warnings go on windows before any vehicle is touched.
  5. Enforcement comes last.

Active launch support continues through the first 60 days, and residents can register, swap vehicles, and buy guest permits online around the clock, with nothing to download.

Questions property managers ask about parking permit software

What does parking permit software cost the property?

It depends on the vendor’s model. Some bill the property a monthly subscription, some charge a base fee plus per-permit fees, and some are funded by the permits residents and guests buy. ParkM is the last kind: no cost to the property and no monthly billing.

Is ParkM the tow company?

No. ParkM is the permit and verification layer. Your community keeps its own tow or boot partner, who can check the plate and the last six digits of the VIN before acting. ParkM covers the cost of a wrongful tow, plus storage fees up to 24 hours.

Can an HOA use ParkM?

Of course, but most choose not to. ParkM is built for rental communities and cannot bill an association for the software. Associations that use it run guest parking only, or have residents and guests pay while the association reimburses them from the program’s revenue. An association that wants to pay a subscription itself is better served elsewhere.

Does ParkM integrate with our property management system?

Not through a live sync. Resident and vehicle data is imported from the systems you already use, and ParkM can check registered vehicles against your rent roll on request.

Do residents need to download an app?

No. Residents and guests register and buy permits in a web browser at parkm.app, from a phone or a computer, and get email and text reminders before a permit expires.

What if it doesn't work for our community?

There’s no contract. You can end it with 30 days notice.

Visitor Registration and Rule Enforcement

Keep track of who’s parking and ensure that rules are followed, promoting a sense of security and organization within your community.
Resident checking her phone in an apartment parking lot
Visitor Registration and Rule Enforcement
Read More
Tow Notifications

Quickly address unauthorized parking with efficient tow notifications, maintaining the integrity and availability of parking spaces.

Read More
License Plate Reader (LPR) Integration

Utilize cutting-edge LPR technology for instant monitoring and verification of vehicles in your lot, enhancing enforcement efficiency and accuracy.

Read More

Visitor Registration and Rule Enforcement

Keep track of who’s parking and ensure that rules are followed, promoting a sense of security and organization within your community.
Resident checking her phone in an apartment parking lot
Tow Notifications

Quickly address unauthorized parking with efficient tow notifications, maintaining the integrity and availability of parking spaces.

License Plate Reader (LPR) Integration

Utilize cutting-edge LPR technology for instant monitoring and verification of vehicles in your lot, enhancing enforcement efficiency and accuracy.

See how it would run at your community

A demo walks through what a resident sees, what your team sees in the property manager portal, and how a launch would run at your property. Bring your door count and your current parking rules, and ask ParkM to answer the questions on this page for your community specifically.

Book a Demo

No cost to the property. No contract, and 30 days notice to leave.

ParkM Buy a Parking Permit screen on a phone, where residents search for their community to get a permit
PARKM's parking solutions logo in bold white letters with a row of white arrows pointing right

Experience the future of parking management with ParkM – where convenience meets control.

Contact:

support@parkm.com

About ParkM
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Experience the future of parking management with ParkM – where convenience meets control.

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